I’d rather start something new than improve something that works.

The founder who built it isn’t always the one who should run it, unless they choose to change.

The week you rewrote the product plan instead of hiring someone to own it.

Builder or Operator is a free self-test from Coach42 for founders. You answer 16 questions, from 1 (never) to 5 (always): eight about the work that gives you energy, eight about what your company needs at its stage. You see both on one dial from Builder to Operator, the gap between them, and one thing to do about it.

Drafted with AI for Jay Sampat, Chief Mirror Holder · coach review pending

• How Builder or Operator works
• When should a founder step down as CEO?
• Founders: all six tests and posts
• All 42 tests