18 October 2026
To whoever asked me, “Why Coach42?”
Fair question. Here is the honest answer.
When I needed a mentor as a leader, I didn’t have one. There was no one to ask the questions that felt too basic, or too awkward, to say out loud. So I learned the slow way.
Later, coaching and mentoring others, I kept meeting the same gap. Good coaching is expensive, so most leaders never get any. Free advice is everywhere, but it is generic and hard to trust. And the more senior you become, the less truth reaches you. Most leaders only find out how they lead in an exit interview. That is too late.
So Coach42 does one simple thing: it hands leaders a mirror. Free tests that tell you something true about how you lead. A way to ask your team the same questions, anonymously, and see the gap. Then one practical thing to do differently on Monday. Every piece is drafted with AI and checked by a qualified coach, and we say so.
Why 42? Three reasons.
- It is how many tests we are building: six for each of seven stages, from the day you first lead a team to the CXO chair.
- It is how many questions are in the first one. As you answer, the dots in our logo fill in one by one.
- And fans of a certain science-fiction novel know 42 as the answer to everything. We liked the joke, because in leadership the answer is rarely the hard part. Asking the right question is.
Our promises are simple: no hard selling, no pretending AI is a person, no “rate my boss”, and your answers are never sold. When enough people use it, we will open the door to mentors, so the next leader who needs one has someone to call.
That is why. If you would like to see for yourself, Question 1 is waiting at coach-42.com.
With thanks for asking,
